Gauging the importance of aesthetics in product design

in reality, all of this has been a total load of old bollocks
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Re: Gauging the importance of aesthetics in product design

Postby $P.Muff$ » 04 Oct 2018, 18:26

Dark glass bottles are better for olive oil preservation. It has nothing to do with aesthetics.

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Re: Gauging the importance of aesthetics in product design

Postby C. » 04 Oct 2018, 19:27

Toby wrote:If the item concerned is going to have a visible impact on the decoration of my home, then yes, aesthetic quality is important.

Perishable goods are completely different. Who cares what it is packaged/ bottled in ? I'm not buying it for that purpose, unless I'm going to decorate our house with olive oil bottles.


THE DESIGN OF THE CONTAINER/LABEL ATTRACTS THE CONSUMER
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Re: Gauging the importance of aesthetics in product design

Postby C. » 04 Oct 2018, 19:28

fuck me is it Thicko Thursday?
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Lord Rother wrote:Big Big Train’s Gregory Spawton sums it up pretty well

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Re: Gauging the importance of aesthetics in product design

Postby Samoan » 04 Oct 2018, 19:29

:)
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Re: Gauging the importance of aesthetics in product design

Postby GoogaMooga » 04 Oct 2018, 20:07

New Daz! (camera zooms in on logo)

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Re: Gauging the importance of aesthetics in product design

Postby Fonz » 04 Oct 2018, 20:08

I buy cereals, beer, booze in general actually, fruit and sweets, based on packaging.
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Re: Gauging the importance of aesthetics in product design

Postby C. » 04 Oct 2018, 20:17

This is the biggest-selling olive oil

Image

why is it the biggest selling?
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Lord Rother wrote:Big Big Train’s Gregory Spawton sums it up pretty well

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Re: Gauging the importance of aesthetics in product design

Postby Goat Boy » 04 Oct 2018, 20:19

Nice label! I'll take 2
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Re: Gauging the importance of aesthetics in product design

Postby C. » 04 Oct 2018, 20:20

No but seriously
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Lord Rother wrote:Big Big Train’s Gregory Spawton sums it up pretty well

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Re: Gauging the importance of aesthetics in product design

Postby C. » 04 Oct 2018, 20:20

if we can put this one to bed then Tobes can chime in with his bollocks about when aesthetics are relevant
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Lord Rother wrote:Big Big Train’s Gregory Spawton sums it up pretty well

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Re: Gauging the importance of aesthetics in product design

Postby harvey k-tel » 04 Oct 2018, 20:31

Well, for one, it's inexpensive, and for another, I suppose the label is "authentic" looking or something.
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Re: Gauging the importance of aesthetics in product design

Postby PENK » 04 Oct 2018, 20:32

TootyFrooty wrote:why is it the biggest selling?


Have you seen Filippo Berio?

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Re: Gauging the importance of aesthetics in product design

Postby C. » 04 Oct 2018, 20:33

Samoan?
C wrote:I said nothing for years but enough is enough.


Lord Rother wrote:Big Big Train’s Gregory Spawton sums it up pretty well

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Re: Gauging the importance of aesthetics in product design

Postby $P.Muff$ » 04 Oct 2018, 20:36

Wally Bingbang wrote:Well, for one, it's inexpensive, and for another, I suppose the label is "authentic" looking or something.


Seems pretty obvious, doesn't it?

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Re: Gauging the importance of aesthetics in product design

Postby sloopjohnc » 04 Oct 2018, 22:20

GoogaMooga wrote:New Daz! (camera zooms in on logo)

Image


Any packaging like this will use red/orange, yellow, white and/or blue in some variation. They are proven P-O-P colors.

Here's a good primer on colors in packaging and why companies use them: http://www.johnsbyrne.com/blog/packagin ... say-brand/
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Re: Gauging the importance of aesthetics in product design

Postby Robert » 04 Oct 2018, 22:39

Toby wrote:If the item concerned is going to have a visible impact on the decoration of my home, then yes, aesthetic quality is important.

Perishable goods are completely different. Who cares what it is packaged/ bottled in ? I'm not buying it for that purpose, unless I'm going to decorate our house with olive oil bottles.



At some point this post will be used in marketing classes to prove just how brilliant their half baked ideas are that they even lure seemingly intelligent people into believing their purchases are based on ‘free will’

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Re: Gauging the importance of aesthetics in product design

Postby sloopjohnc » 04 Oct 2018, 23:16

Robert wrote:
Toby wrote:If the item concerned is going to have a visible impact on the decoration of my home, then yes, aesthetic quality is important.

Perishable goods are completely different. Who cares what it is packaged/ bottled in ? I'm not buying it for that purpose, unless I'm going to decorate our house with olive oil bottles.



At some point this post will be used in marketing classes to prove just how brilliant their half baked ideas are that they even lure seemingly intelligent people into believing their purchases are based on ‘free will’


Nothing at retail is free will.

https://traxretail.com/2017/11/22/eye-l ... placement/
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Re: Gauging the importance of aesthetics in product design

Postby sloopjohnc » 04 Oct 2018, 23:18

$P.Muff$ wrote:I bought a headlamp on sale near the counter at Auto Zone over the summer. I think's it's 1000 lumens. Kinda heavy (4 AA batteries in back) and uncomfortable though.


If you did, either the manufacturer paid for the retail placement or Auto Zone calculated that the product would have enough turns to validate its counter position despite the price. Or it was short-lived test.
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Re: Gauging the importance of aesthetics in product design

Postby Snarfyguy » 05 Oct 2018, 00:16

TootyFrooty wrote:This is the biggest-selling olive oil

Image

why is it the biggest selling?

Tangentially related, Harpers Index once proffered the factoid that three quarters of what is sold as "extra-virgin olive oil" in the U.S. is in fact something other than extra-virgin olive oil (likely just olive oil of an inferior grade and also likely something to do with organized crime at the source).

So people are often not only buying a product based in part on its packaging, but they're also not even buying what they think they're buying.
Last edited by Snarfyguy on 05 Oct 2018, 00:30, edited 1 time in total.
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Re: Gauging the importance of aesthetics in product design

Postby C. » 05 Oct 2018, 00:19

Yeah, it's a Mafia kinda thing. If you want real EVOO you have to go to the source.
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Lord Rother wrote:Big Big Train’s Gregory Spawton sums it up pretty well